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Sustainability Now is engaged in the exploration and proliferation of cutting edge sustainable technologies that solve planetary problems related to food, energy, housing, water, waste, health, economics and consciousness.
with Host Mira Rubin and Producer Scott Bille

Jun 13, 2020

Like industrial hemp, Kenaf has tens of thousands of uses. Bob Lawrason of Kenaf Partners USA joins us to discuss the role kenaf can play in reversing climate change, reducing pollution, restoring the land, and generating profit for farmers.

Kenaf is fast growing, can be cultivated in most climates, regenerates the soil, and is unencumbered by the legal challenges faced by cannabis and industrial hemp production. When planted by existing corn cotton, and soy farmers as a rotational cash crop, it provides an economically viable way to make a gradual transition from sustainability, to resilience, and ultimately regenerative practices.

Join us to learn about this remarkable plant and how it can be instrumental in solving so many of our current planetary challenges.

Learn more and find resources mentioned in this interview at